Do I still need an SEO agency if I use Inkie?
Toy parade of robots – A street of colourful robots, symbolising automated tools in motion.
SEO is made up of two main areas: content and technical.
Content SEO covers things like:
Writing blogs that use relevant keywords
Publishing fresh content regularly
Structuring posts with headings and meta descriptions
Linking between pages on your site
That’s where Inkie comes in. By creating and publishing weekly, search-friendly blogs, Inkie makes sure your site is active, consistent, and aligned with what your customers are searching for.
Technical SEO is different. It involves:
Site performance (speed, mobile-friendliness)
Security (SSL, HTTPS)
Schema markup
Building backlinks from other sites
Inkie doesn’t replace this work, and in some industries — especially competitive ones — it’s worth getting professional SEO support for the technical side.
But here’s the truth: for many small businesses, content is the biggest missing piece. If you’ve never blogged regularly, just having Inkie publish weekly will usually make a visible difference. An SEO agency can always be added later, once you’re ready for deeper optimisation.
So, do you need an agency? Not to get started. Inkie gives you the foundation and momentum. An agency becomes valuable when you’re ready to take things to the next level.