What is the cheapest marketing platform?
Abacus with beads – A vintage abacus, showing affordable and simple calculations for cheapest platforms.
When you’re choosing a marketing platform, price is only part of the story. It’s not just about the cheapest subscription — it’s about how much you get for that cost, and how much extra time or effort you’re still expected to put in.
Other platforms
Blaze – Starts at £99 per month. It generates posts quickly but usually needs you to guide it with prompts. It doesn’t handle SEO blogs or publish directly to your website.
Buffer, Hootsuite, Planoly – Great for scheduling, but you still need to write all the content yourself. Free tiers exist, but they’re limited.
Canva – Excellent for design, but not a full marketing solution.
Mailchimp – Useful for emails, but doesn’t cover social posts or blogs.
Agencies and freelancers
Bespoke and professional, but rarely under £1,000 a month.
Inkie’s approach
At £39 a month, Inkie combines multiple tools into one:
Daily social posts with images
Weekly SEO blogs published to your website
Automated scheduling across your socials
That’s less than half the cost of Blaze, and far more affordable than hiring an agency.
Why “cheap” isn’t the full answer
A platform might be low-cost, but if you’re still spending hours writing posts or stacking extra tools to fill the gaps, the true cost is much higher. Inkie is designed to be both affordable and complete, so you can show up online consistently without juggling subscriptions or spending your weekends creating content.